The Idea Behind Everything
At Dechi, we believe that premium, sustainable & pure clothing should be accessible to everyone. Our mission is to increase the availability of pure sustainable fashion by making it affordable, ensuring that eco-conscious choices are within reach for all. We are on a journey to become Ireland’s first and largest 100% circular economy fashion brand by 2030.
How We Achieve Sustainability
We take sustainability seriously, and here’s how we put our principles into action:
- Reusing materials—Instead of paper tags, we use repurposed fabric tags from old clothing.
- Eco-friendly packaging—We minimize plastic usage and opt for plant-based, biodegradable mailers.
- End-of-life garment repurposing—Through our partners like Respun, we give worn-out clothing a second life.
- Supporting conservation efforts—A portion of select purchases goes towards local environmental projects.
- Enhancing purchases with meaningful extras— Some orders include wildflower seeds to encourage biodiversity and Bee conservation.
- Educating and inspiring DIY repairs— Our blogs and videos provide creative ways to extend the life of your favorite pieces.
How You Can Get Involved
Sustainability starts with small, thoughtful choices. Here’s how you can be part of our mission:
- Shop mindfully—buy only what you need and opt for sustainable options.
- Embrace the DIY mentality—repair, upcycle, and extend the life of your clothes.
- Return your used garments—Send back your old clothes to us, and we’ll ensure they are responsibly repurposed through our trusted partners.
Our Partners
